Frequently Asked Questions
WHERE CAN I USE/PUT THIS VIDEO?
This video is yours to spread around via embedded code or link. So the short answer is: ALMOST ANYWHERE. We provide you with the link and embedded code so you can share to your little heart’s content. It is amazing, those two things allow you to post this video virtually anywhere! If you have a case by case question just ask and we will help you out.
HOW WILL A SIMPLE VIDEO HELP WEB TRAFFIC AND HOW DO YOU GENERATE WEB TRAFFIC?
Website video is the most powerful thing you can do to increase your visibility on the web. Google search results can be increased as much as 53 times just by adding video. It is also proven to increase your conversion rate. So website video is powerful. It is the Twenty-first Century’s Main Street facade. So many people are searching for you on the web and it is important for you to do everything you can to dominate Google searches. You have a much better chance of dominating the first page of Google search results when people search for your business if you have a FINDitKC video. Of course your site will always show up (because having our v
ideo there will boost your website’s visibility), our site will show up, and so will the YouTube results because that is where your video is posted.
YouTube is the number two search engine out there and it happens to be owned by Google so it is a very important aspect to SEO. Now imagine having hundreds of businesses on a site, all with video, it would make that site an SEO giant. This is what we hope to accomplish and are striving for. Just ask one of us about our Alexa statistics and you will see how big FINDitKC already is and will be.
HOW DO I GET RIGHTS TO MY VIDEO?
You can purchase video rights in a few different ways. The first way is to sign a three year commitment to FINDitKC.com. This method would require you pay us the three years up front or in a reasonable amount of time. Another way to gain video rights is simply by patience. If you wait a full three years and renew your listing each year then you will gain access to the full video rights. The last way, which is easy to understand is to negotiate with FINDitKC a purchase price for the rights. Often we will not do it for less than the full price of a three year listing.
HOW LONG DOES THE SHOOT TAKE?
This is generally a case by case answer. If you are a complicated business with many ins and outs then it will take far longer to shoot. If we were asked to speak in general terms we would say it takes only a few (about 3) hours.
WHAT DO I NEED TO DO BEFORE OR FOR THE PRE-SHOOT MEETING?
The PreShoot meeting is a very informal meeting with a member of our Video Production Team. You need not have anything more than yourself available. We will warn however that it is in this meeting we ask for things like a menu, or list of services so that we may add this to your listings prior to the shoot date. During this meeting we will ask you what you as a business owner are expecting to get out of your video and what points you want to get across. This is also a good opportunity for you to ask a professional some questions about what you should expect. We would also like you to be aware that we take still photographs of your place of business at this meeting and often shoot a very informal video blog (Vlog) to be posted on our Facebook page (Facebook.com/FINDitKC) proving we start working on your video presence as soon as we can.
WHAT DO I NEED TO PROVIDE FOR MY SHOOT?
The only things you need to have ready for your shoot are the things you want in the video. So if you are a florist and want certain arrangements in the video, then those arrangements need to be ready. If you are
a restaurant then your cooks need to have hairnets and gloves on, because you never know if they’ll end up on camera. If you are a hair salon and want certain people in the chairs, then those people need to be there for the shoot. These kinds of things are not FINDitKC’s responsibility to arrange.If they are not ready and we show up on the day of the shoot and you ask us to come back then you will be charged the full shoot cancellation fee.
CAN I GET PREMIUM PLACEMENT ON FINDitKC.com?
We love that you asked this question. Of course FINDitKC.com is a website where we want those in, around and visiting Kansas City to come to find all the city has to offer. We also want you to maximize your visibility. To make sure you are always on the FINDitKC homepage ask your Account Executive about our various advertising packages that range from category placement to homepage placement.
CAN I USE AN EXISTING VIDEO I ALREADY HAVE SHOT?
We have pretty high standards for our website. While we want every business to have video, which is why our rate is only a fraction of normal video production, we have to be careful not to bring down the overall production value of our website. That being said, if you would like to use your own video it would have to make it through a strict quality control process. First your video would have to be in High Definition, only on very rare instances would we make an exception.
WHAT HAPPENS AFTER MY INITIAL YEAR IS UP, DO I HAVE TO GET A NEW VIDEO?
This is a very common question. The short answer is no, you do not NEED to have another video produced. However, we would encourage you to think about how much your business has changed in the past year. Businesses are ever evolving and change continuously, so we would encourage you to think long and hard before you nix another production. Even if you keep the current video as an overall services video we think it is a good idea to target a certain aspect of your business with the next video.
WHAT IF I WANT MULTIPLE VIDEOS?
The easiest way to receive multiple videos is sign up for a number of years or for our exclusive Vlog package. With the full FINDitKC listing price you get a NEW video annually. So essentially you can wait until year two for that new/extra video or just pay it forward and get it now. This and the Vlog Package can be further discussed with your Account Executive.
WHAT IF I NEED TO UPDATE MY VIDEO DURING MY 1 YR SUBSCRIPTION?
At anytime you can add to your video arsenal by signing up and paying for another year on our website. However, if you are looking to update a small aspect of your video then added fees will be involved. Anytime we have to pack up our production team and send them somewhere we incur expenses. While we will try to keep these costs low and affordable you have to understand the price of fuel and labor need to be considered. If this happens to come up a FINDitKC Account Executive or member of our Video Team will work on a custom plan to fulfill your needs.
WHAT IF I WANT TO CHANGE THE INFORMATION IN MY LISTING?
If you happen to want to change something on your listing or even add pictures to your listing Email email@example.com. From there just let us know what you want done and we will take care of it. We can also set up a Dropbox where you can upload pictures and files you’d like added to our listing. This option is extremely convenient, but a little more complicated and we encourage you to talk to your Account Executive on how we can set this up for you.
WHAT IF I WANT TO SUBMIT AN EVENT?
This is super easy. At the top of FINDitKC.com you will see an “Events” link that directs you to an events page, on that page is a link where you can submit an event to be seen by all on our Events Calendar. You can go directly to that page by entering http://finditkc.com/post-an-event into your web browser. We suggest you bookmark this page if you plan to add events frequently.
WHAT IF I HAVE MORE QUESTIONS COME UP LATER IN THE YEAR?
Don’t worry questions come up. That is why we have an open door policy. At anytime feel free to contact us with any questions you might have. Whether it is by Email or by phone your Account Executive and the entire FINDitKC staff is here to answer any questions you might have.